How solar and EVs will kill the last of the industry dinosaurs

Several years ago, Tony Seba, an energy expert from Stanford University, published a book called Solar Trillions, predicting how solar technologies would redefine the world’s energy markets and create an investment opportunity worth tens of trillions of dollars.

Most people looked at him, he says, as if he had three heads. That was possibly because the book was written before the recent plunge in the cost of solar modules had taken effect, and before most incumbent utilities had woken up to the fact that solar – even with minor penetration levels – was turning their business models upside down.

Seba is now working on a new book, with even more dramatic forecasts than his first. His new prediction is that by 2030, solar will make the fossil fuel industry more or less redundant. Even more striking is his forecast that electric vehicles will do the same thing to the oil industry by around the same date.

The predictions are made on the basis that the cost of solar and EV batteries will continue to fall, while the cost to consumers of sourcing energy from fossil fuels through the grid or liquid fuels will continue to rise. Before the decade is out, Seba says, both technologies will pass a tipping point that will eventually sweep the incumbents aside, just as technology and cost developments have done in the computer, internet, media, photographic and telecommunications industries.

“I am incredibly optimistic that by 2030, nuclear, coal, gas, big hydro, and oil will be all but obsolete,” Seba toldRenewEconomy in an interview in San Francisco last month. “The world will be mostly powered by solar and wind, and most new vehicles will be electric. The architecture of energy markets is going from centralized to distributed – in liquids and the electric market.”

The working title for the book is “Disrupting energy – how Silicon Valley is making coal, nuclear, oil and gas obsolete.” It is pinned on the theme that decentralised generation and storage will replace the centralised, hub and spoke model that has prevailed for the last century. The impact of decentralised generation is already being felt. The striking part of Seba’s prediction is the speed with which it will happen.

First, on the technology cost issue. For EVs, Seba says the success of Tesla – in sales and in reputation – has changed the conversation around EVs, particularly after it won the 2013 Car of the Year award.

“Basically, EVs were supposed to be expensive and underpowered and weak and 50 years away. Tesla showed all that was wrong. The EV will do to oil what solar will do to coal, nuclear and gas. EVs are a disruptive technology, there is no doubt about that.

“The propaganda says that it is too expensive and has little range. But if you look at the cost curve of batteries, even Detroit is saying that by 2020 lithium-ion batteries will be at $US200/kWh.

“The tipping point for the mass market to move from internal combustion engines to EVs is between $US250 and $US300/kWh. Once it gets to $US100/kWh, it is all over. I think we will get to $US250/kWh by 2020. By 2030, when batteries are at $100/kWh, gasoline vehicles will be obsolete. Not on their way out, obsolete.” Seba thinks that mass migration will start around 2018 to 2020.

On solar it is a similar story. “When I wrote my first book, a lot of people looked at me like I had three heads,” Seba says. “They thought I was way too optimistic because the conversation then was about grid parity for solar in 2060, or 2070.

“And what you hear is the same thing we heard 20 years ago, that this is not going to happen, that it is difficult, that power needs specialised scale, that it can only be done like this. When in fact, over the last few years, a country like Germany has pioneered the move from a few dozen central power plants to more than a million producers.

“Australia has done the same thing. Bangladesh has a million solar installations. So the poorest people in one of the poorest countries are adopting solar unsubsidised. Solar is already cheaper than grid – what people are paying for electricity – in dozens of countries already. And that is despite huge fossil fuel subsidies.

“The sun is more democratic than any other source of energy. Coal is in pockets, gas is in pockets, oil is in pockets. The sun shines a little bit more in some places than others, but everyone gets sunshine. And the thing about solar, is that it can be built on a distributed basis.”

Can solar really be built on a scale that would meet the bulk of the world’s electricity needs? Seba points to the computer industry, where he worked in the 1990s, and to the internet and telecommunications. All three were dominated by huge, centralised technologies. All three industries have been turned upside down by new “distributed”, or hand-held devices. He says the same thing will happen in electricity.

“This is not in the future. We are going from big centralised power plants to decentralised generation, to decentralised storage, and to decentralised distribution.

“It is just a matter of policy makers understanding this and making regulations appropriately. In India, about $30-40 billion goes to subsidise diesel. The grid there is already obsolete. It went down and 500 million people didn’t notice, because they are not on the grid.

“If they stop subsidising diesel and put it into solar, they could bring 100 million people a year into solar. If all you do is stop subsidising diesel, you can, in five years, bring solar electricity to 500 million people who are not on the grid today.

The biggest threat from all this radical change is to the traditional utility model, Seba says. “Utilities as we know them are over. They are the land line telephone companies of 20, 30 years ago. We will start using them as back-up, as world goes distributed and every house has solar, and factories do the same, and they are stuck with these stranded investments.

“What they will try to do is to keep jacking up prices – which makes solar even more affordable. It will be this death spiral. You will see bankruptcies. Finally, it will not make sense.

He says markets will be redesigned, and there will be huge opportunities for new companies – he dubs them the Ebays of the electricity world – that can aggregate and trade distributed production, and that can manage the process. More

 

Rooftop Solar Owners vs Utilities – The Battle Begins

You don’t have to go too far into a document prepared by the US-based Edison Electric Institute (EEI) to realise what is at stake for centralised utilities from the threat of rooftop solar.

The EEI, a trade group that represents most investor owned utilities in the US, said solar PV and battery storage were two technologies (along with fuel cells and storage from electric vehicles) that could “directly threaten the centralised utility model” that has prevailed for a century or more.

How worried should they be? A lot, said the EEI. The ability of rooftop solar, battery storage and energy efficiency programs to reduce demand from the grid would likely translate into lower prices for wholesale power and reduced profits. Worse still, customers were just as likely to “leave the system entirely” if a more cost-competitive alternative is available.

“While tariff restructuring can be used to mitigate lost revenues, the longer-term threat of fully exiting from the grid (or customers solely using the electric grid for backup purposes) raises the potential for irreparable damages to revenues and growth prospects.”

In the US, utilities are now seeking to protect their business models by pushing hard against net metering and seeking to influence the pace and manner of deployment of other technologies and new energy market concept that don’t fit the decades old model.

In Australia, much the same has been happening. RenewEconomy reported on the concerns of utilities in this article last month. Feed-in-tariffs have been wound back, as they were supposed to have been as technology costs fell, but now the pendulum is swinging the other way, and utilities – with the apparent complicity of state-based pricing regulators – are now trying to extract as much revenue from solar customers as they can.

It is a dangerous game. Leading electricity executives and market analysts suggest the rollout of rooftop solar is inevitable and “unstoppable” – unless, of course, by regulation and changing tariffs.

Little wonder then, that solar consumers and rooftop solar providers are starting to organise themselves to protect the interests of individual consumers, and the industry as a whole.

In Australia, a new solar campaign initative known as “Solar Citizens” is being launched this week to ensure the interests of solar owners are protected from changes to laws and policies by power companies and governments.

Solar Citizens sees its mandate as helping existing and would-be solar owners to advocate for their rights as energy investors and aims to push for panels on every Australian rooftop.

Solar Citizens Manager Dr Geoff Evans says 2.5 million Australians now live under a solar roof (one million homes have rooftop solar PV systems), and have invested about $8 billion. Some forecasts expect those numbers to triple by 2020.

“That’s an amazing show of support for solar,” Evans said. “But to date, when the interests of solar owners have come under threat, there has been no way for them to come together and protect their interests. With Solar Citizens that will change.”

One of Solar Citizens initial targets will be Queensland, there the local competition authority has canvassed a range of controversial tariff structures that appear to favour government owned utilities over consumers, as RenewEconomy highlighted in March in this article, and again two days later. In other states such as NSW, individual homeowners have to negotiate with retailers to get a price for the power that retailer then sells to their neighbours.

“There’s a real power imbalance in those negotiations” said Evans. “The situations in NSW and Queensland highlights the trend we have seen across the country,” said Dr Evans. “We will soon be working on campaigns with solar owners in every state to make sure all Australian solar owners are ensured a fair go.”

“Network operators and energy retailers don’t want to see Australian’s take back control of the grid. They are making it harder for Aussies to go solar in order to protect their profits.

The Solar Citizens campaign is emerging in Australia just as solar companies in the US are organising themselves to counter the same potential threats to their business.

Last week, Bloomberg reported, SolarCity, Sungevity, Sunrun and Verengo, which accounted for the majority of US rooftop solar installations (most of which are financed by leasing arrangements)) formed a lobbying group called the Alliance for Solar Choice to combat efforts by “monopoly utilities” to quash programs that support renewable energy in 43 states.

The alliance is seeking initially to preserve net metering policies that require utilities to purchase surplus electricity at retail rates from customers with rooftop solar systems, and says it is responding to “the coordinated utility attack on net metering throughout the country.” More